The Story of Nike+

Stefan Olander is VP of Digital Sport at Nike and co-author of The Laws of Velocity.  Under his leadership, Nike is transitioning to a digital product + services company and is innovating in a number of ways to change their relationship with users. “It used to be that when you bought a product, that was […]

Innovation is saying ‘No’ to 1,000 things

"People think focus means saying yes to the thing you’ve got to focus on.  But that’s not what it means at all. It means saying no to the hundred other good ideas that there are.  You have to pick carefully. I’m actually as proud of the things we haven’t done as the things we have […]