Influence and Strong Ties

Bernardo Huberman, Director of HPLabs, describes research on influence and passivity in social networks based on their analysis of Twitter.  Some key points:  

– popular doesn't mean influential

– average user only retweets 1 in 318 URLs

– the number of people discussing important matters with another person outside of the family (think strong ties) has dropped from 64% in 1985 to 45% in 2008

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s